Get ready to rev up your game nights, because Formula 1 and Mattel are merging the adrenaline-pumping world of racing with the timeless fun of UNO! But here's where it gets exciting: they’re launching UNO Elite Formula 1, a special edition that lets you experience the thrill of the track while playing one of the world’s most beloved card games. And this is the part most people miss—it’s not just a simple rebrand; it’s a fully immersive experience designed to bring fans closer to their favorite drivers, teams, and cars.
This isn’t your average UNO deck. The UNO Elite Formula 1 collection is a must-have for both racing enthusiasts and card game lovers alike. Fans can dive into a starter edition or expand their collection with a booster set, both featuring all 10 Formula 1 teams. But here’s where it gets controversial: with over 100 unique Formula 1-inspired Elite Action cards in the first release—available in various colors and special foil editions—some collectors might argue this is less about the game and more about the hunt for rare cards. After all, with over 1,000 unique cards to collect, completionists, beware!
The UNO Elite Formula 1 2025 Core Edition Starter Pack and Booster Set are now available for pre-order on Amazon, with delivery expected by mid-December 2025. Other major retailers will join the race starting in 2026. The Starter Pack includes 112 cards that play just like classic UNO, plus two exclusive promo cards and four game booster packs. Each booster pack contains 10 Elite Action cards, showcasing drivers, cars, team principals, reserve drivers, circuits, and even helmets. And this is the part most people miss: these cards aren’t just for show—they add a strategic layer to the game, blending UNO’s simplicity with Formula 1’s high-stakes drama.
For those who want even more, the Booster Set offers three additional packs of 10 Elite Action Cards, perfect for customizing your gameplay or completing your collection. This collaboration marks the second partnership between Formula 1 and Mattel, following the wildly successful Hot Wheels product range. Emily Prazer, Chief Commercial Officer of Formula 1, highlighted the unique appeal of this project: “UNO brings people together, and this edition lets us show up for our fans in new, innovative ways. I can’t wait for players to bring the competitiveness and excitement of Formula 1 to their game nights.”
Katie Buford, Vice President and Global Head of Games at Mattel, added: “This expansion bridges the worlds of motorsport and traditional gaming in a way that’s both interactive and thrilling. With passionate fanbases on both sides, we’re excited to introduce new fans to our respective spaces.”
Bold question for you: Is this collaboration a game-changer, or just a flashy collector’s item? Let us know in the comments—we’d love to hear your take! And while you’re at it, don’t miss your chance to experience F1 live on the streets of Las Vegas. Book your tickets now and feel the adrenaline firsthand: https://tickets.formula1.com/en/f1-59007-las-vegas.
